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Re: MARKETING : Wed Oct 17, 2018 8:06 pm  
Perhaps it is oyster card holder time again. Not our most successful marketing strategy.
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JESUS WEPT :WALL: HOW MANY TIMES?????
£20 a ticket and £15 on beer and merchandise.....so an away fan is worth £35. At best, 1,000 is the average away support split across 11 rounds and I am being really generous here, so Toronto, replacing say Wakefield will cost a SL club £35,000.
The minimum turnover of a SL club is £4,000,000 so Toronto instead of Widnes is worth less than 1% of a SL clubs turnover.

There are many valid reasons for and against expansion into America, but "AWAY FANS" isn't one of them. :BEAT:

Re: MARKETING : Wed Oct 17, 2018 8:10 pm  
Bostwick wrote:
Perhaps it is oyster card holder time again. Not our most successful marketing strategy.

Not the worst either......it was a waste of £5,000 but at least it was an effort.......don't knock failure.....knock not trying!
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Re: MARKETING : Wed Oct 17, 2018 8:21 pm  
We did not have the sign outside the church this, year did we.
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Re: MARKETING : Wed Oct 17, 2018 8:52 pm  
Call Me God wrote:
You know what?
For years I posted my opinions on this forum and regardless of if they were pretty, or accepted, they were permitted. Then I received a life ban.....20k posts in....with no warning, because I was suddenly deemed to be "wrong".....How far has this site fallen if @rsewipes like you are permitted to roam free to pi55 people off...love off troll.
You post less than 4% of your drivel on the rhinos board and you're a fan.......
Sorry Brian2......and if I get a ban then so be it, but this friend and his buddies are killing this forum from the inside

You’d have thought after been banned once before you’d have learnt your lesson.

Do you not think £99 for 14 games, £7 a time, isn’t undervaluing the product of a Super League game?
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Re: MARKETING : Wed Oct 17, 2018 9:15 pm  
No not really. Plus I have enjoyed getting FREE from the RFL, Challenge Cup Final tickets and last week, Super League Grand Final tickets.
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Re: MARKETING : Wed Oct 17, 2018 9:31 pm  
Of course, £99 for a season ticket was devaluing the product as was the case to pay £7 a game just to watch us get smashed. What clubs need is a higher price for their top seats for a quality product. Paying £7 for a seat at an SL game was silly. Past times though. Expect to pay £300+ for a decent seat these days.
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JESUS WEPT :WALL: HOW MANY TIMES?????
£20 a ticket and £15 on beer and merchandise.....so an away fan is worth £35. At best, 1,000 is the average away support split across 11 rounds and I am being really generous here, so Toronto, replacing say Wakefield will cost a SL club £35,000.
The minimum turnover of a SL club is £4,000,000 so Toronto instead of Widnes is worth less than 1% of a SL clubs turnover.

There are many valid reasons for and against expansion into America, but "AWAY FANS" isn't one of them. :BEAT:

Re: MARKETING : Thu Oct 18, 2018 1:31 am  
Sir Kevin Sinfield wrote:
You’d have thought after been banned once before you’d have learnt your lesson.

You have no idea of who you're dealing with :SUBMISSION:

Sir Kevin Sinfield wrote:
Do you not think £99 for 14 games, £7 a time, isn’t undervaluing the product of a Super League game?

As a supposed Yorkshire lad, you already know the answer....now jog on and post on the rhinos forum :SUBMISSION:
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Re: MARKETING : Thu Oct 18, 2018 6:57 am  
Facebook paid targeted advertising should be the only marketing spend. Sell match day experience, not the sport per se. Only sell to families in Ealing and the surrounding boroughs or anyone who lists rugby league as an interest. Run A/B tests to refine the ad. Market it as rugby not rugby league. Note the large Polish and Japanese communities in Ealing. Consider timing/build up to Rugby World Cup in Japan. Videography and graphics need to be on point.
jbuzza 
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Re: MARKETING : Thu Oct 18, 2018 11:33 am  
Robert Flack wrote:
Facebook paid targeted advertising should be the only marketing spend.
Why, we want to attract young people too.
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Re: MARKETING : Thu Oct 18, 2018 11:59 am  
Haha - You're right - sorry. By Facebook I meant IG, Snap, Youtube, Facebook, Twitter, probably in that order! Having said that I think the target demographic is 30s-40s parents with families.
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