u RLFANS.COM - Game - Song Titles 2019.2

Board index Welcome to RLFANS The Sin Bin Italy's "anti racist" campaign in football



Post new topic Reply to topic  [ 2 posts ] 
Author Message
 Post subject: Italy's "anti racist" campaign in football
PostPosted: Tue Dec 17, 2019 10:55 am 
Gold RLFANS Member
Gold RLFANS Member
User avatar

Joined: Sun Apr 24, 2011 7:28 pm
Posts: 13754
What are they thinking ?
There is a problem with racist abuse of black players, where monkey chants are used and as part of their kick it our campaign, they are using images on monkeys on their poster campaign.
Words actually fail me on how this could have happened, it's like an extremely sick April fool stunt - unbelievable

https://www.bbc.co.uk/sport/football/50 ... =bbc_sport

Top
 Profile  
 
 Post subject: Re: Italy's "anti racist" campaign in football
PostPosted: Tue Dec 17, 2019 11:42 am 
Bronze RLFANS Member
Bronze RLFANS Member
User avatar

Joined: Thu Mar 25, 2010 11:49 am
Posts: 4053
Location: WF4
wrencat1873 wrote:What are they thinking ?
There is a problem with racist abuse of black players, where monkey chants are used and as part of their kick it our campaign, they are using images on monkeys on their poster campaign.
Words actually fail me on how this could have happened, it's like an extremely sick April fool stunt - unbelievable

https://www.bbc.co.uk/sport/football/50 ... =bbc_sport


It's called emotional or shock advertising. They know exactly what they're doing. It's very popular in fashion; Gucci's blackface jumper, Burberry's suicide noose hoodie. Anyone would think they would be career ending moves, but paradoxically, everyone talks about the brand for weeks after, and it actually puts the brand front and centre. The ones who are offended by it aren't their customer base anyway, but in a clever twist, they're actually doing all the free advertising work by commenting, sharing, retweeting and making memes. The people who buy Gucci and Burberry would do so anyway, probably more so now that they've been reminded there's a new collection out.

If they'd have put a poster out saying 'NO TO RACISM IN SERIE A', with a picture of a footballer on it, would you have started a thread on here? No. Exactly. It's the shock which has given it traction.

Remember, there is no such thing as bad publicity, especially in today's society where people literally couldn't give a monkey's, if you'll excuse the pun!

https://www.popdust.com/burberry-noose-2629526734.html






"Back home we got a taxidermy man. He gonna have a heart attack when he see what I brung him."

Top
 Profile  
 
Display posts from previous:  Sort by  
Post new topic Reply to topic  [ 2 posts ] 





It is currently Tue Jun 02, 2020 10:34 am

Retro.rlfans.com is no longer supported, we suggest that you try www.rlfans.com or i.rlfans.com or m.rlfans.com

Who is online

Users browsing this forum: Durham Giant, King Street Cat, Sal Paradise, Willzay and 61 guests


You cannot post new topics in this forum
You cannot reply to topics in this forum
You cannot edit your posts in this forum
You cannot delete your posts in this forum

Search for:
Jump to:  


It is currently Tue Jun 02, 2020 10:34 am
POSTSONLINEMEMBERSRECORDYOUR TEAM
5,039,3991,15278,0804,559SET
LOGIN HERE
or REGISTER for more features!.
Thu 4th Jun 10:50
NRL
BRISBANE
v
SYDNEY ROOSTERS
Fri 5th Jun 09:00
NRL
PENRITH
v
NZ WARRIORS
Fri 5th Jun 10:55
NRL
MELBOURNE STORM
v
SOUTHS
Sat 6th Jun 08:30
NRL
PARRAMATTA EELS
v
MANLY
Sat 6th Jun 10:35
NRL
NQL COWBOYS
v
CRONULLA
Sun 7th Jun 07:05
NRL
CANBERRA
v
NEWCASTLE
Sun 7th Jun 09:30
NRL
GOLD COAST
v
WESTS TIGERS
Mon 8th Jun 07:05
NRL
CANTERBURY
v
ST.GEORGE
ALL SCORES PROVIDED BY RLFANS.COM (SETTINGS)






11

.