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Re: Silence : Mon Mar 31, 2014 8:01 pm  
The silence is deafening.

To be honest, I was intrigued by this 'Membership' idea and thought we were getting back on track with some good forward thinking. Would really like to know what's going on behind the scenes, it might lift the apparent gloom and doom we all seem to be feeling!

Come on Fax, keep us true fans informed.
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Re: Silence : Mon Mar 31, 2014 9:08 pm  
A Big 2 weeks for the club with 2 good games to promote - so come on lets see some promotions guys!
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Re: Silence : Mon Mar 31, 2014 10:29 pm  
Fax4Life wrote:
A Big 2 weeks for the club with 2 good games to promote - so come on lets see some promotions guys!


Players and one director visit schools every morning promoting the club and what it is trying to achieve.

On another note, think about the cost to our fans with three home games, it could cost nearly sixty quid just to get through the door. if you would like to volunteer to hand out leaflets and put posters in shop windows for the Visit of the Vikings that would be great.
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Re: Silence : Tue Apr 01, 2014 8:18 am  
Once again we get the same answer. Shifting the responsibility to the fans/volunteers to promote the game.

It costs nothing to send an email (not when you have a direct marketer as a director), build up a database of email addresses and send out a weekly email, this is what's going on at Halifax RLFC, upcoming events, interviews with players etc. I am sure this was done at one time but it stopped for some reason.

If you want to stick with the old fashioned idea of leaflets then employ someone to do it, a grand a month and its all they do, drive from place to place giving out leaflets.
If they add 100 people to one gate they have paid for themselves that month.
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Re: Silence : Tue Apr 01, 2014 7:03 pm  
Nat (Rugby_Aholic) wrote:
Once again we get the same answer. Shifting the responsibility to the fans/volunteers to promote the game.

It costs nothing to send an email (not when you have a direct marketer as a director), build up a database of email addresses and send out a weekly email, this is what's going on at Halifax RLFC, upcoming events, interviews with players etc. I am sure this was done at one time but it stopped for some reason.

If you want to stick with the old fashioned idea of leaflets then employ someone to do it, a grand a month and its all they do, drive from place to place giving out leaflets.
If they add 100 people to one gate they have paid for themselves that month.


I would think the Club have everyones e-mail so surely you could combine the two ?
I agree weekly e-mails should be going out but a poster can be seen by people who are not already fans or don`t have computers to try and drum up a bit of interest plus keeping the message reinforced .
But why can`t the poster be e-mailed as well like it has sometimes in the past ? That way people could print their own copy off and place it in their local pub/club /school /place of work /hairdresser / coffee bar/ .
It saves someone say from Tod ` a trip over to pick up a leaflet or someone from our Club running over that way with a leaflet .
An e-mail back to the Club to let them know where posters were being displayed would show the gaps and the Club or volunteers could fill the gap .
I`m afraid it has got to the stage where as a fan I would prefer to do my bit rather than sit back and wait for someone else to do it as the crowds are just not going to come flocking back and there apears to be no easy answer as to why many have stopped coming as there are several reasons when you speak to past fans
Not sure what Malfax means re` the cost of home games as I know it`s expensive but I think we lose more fans when we play away more during the enforced lay off due to the pitch being messed about with as people find other things to do .
When all said and done a concerted effort by fans and Club to raise our fan base should be Club led and be consistent .
Malfax can someone get a few of these posters to the Supporters Trust meeting tomorrow night ?
It`s at the East Stand and then it might be easier for anyone who would like to call in and get one or even two and let us know where they might be going up I`m sure that would be a big help.That is if they are available for us.
Or get a few in the Fax Club shops for people to pick up from there the town centre outlet may be handier than going down to the Shay .
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Re: Silence : Tue Apr 01, 2014 7:41 pm  
Mal glad to help where I can you know that but I am disappointed that driving past the ground today the next match board still shows Donny!
I think the club need to stop being so defensive I was just giving you gentle nudge, like Linda has said why not email all fans on your database with a flyer and ask if they can put it up at work or in their local pub or shop?
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Re: Silence : Tue Apr 01, 2014 7:42 pm  
Where's our marketing man that went to Australia to pick up all their current best practices and ways of working?
Fans above are coming out with great suggestions but the club should be co-ordinating this really-here's a few more suggestions:
Social Media
Schools
Local junior rugby clubs
E-mail to fans on data base
Cashfax/lottery customers
Local pubs and clubs
Local shops
Banner advertising in prominent places-roundabouts or like the one tagged onto punch bowl wallside
Leaflet distribution
Local radio competition for free tickets
Local bus external advertsing
etc.

Bit late in the day now to do all the above for Sunday which is disappointing. Have we got a strategy plan at Fax when it comes to marketing the club brand etc.? Do they need some help? There will be plenty of people with all sorts of skills out there- just needs co-ordinating.
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Re: Silence : Tue Apr 01, 2014 7:46 pm  
Fax4Life wrote:
Mal glad to help where I can you know that but I am disappointed that driving past the ground today the next match board still shows Donny!
I think the club need to stop being so defensive I was just giving you gentle nudge, like Linda has said why not email all fans on your database with a flyer and ask if they can put it up at work or in their local pub or shop?




I did'nt know that John, but if the club staff can't be bothered to walk 100 yards to put one up , what do they expect fans to do?
Last edited by Cassandra on Tue Apr 01, 2014 7:49 pm, edited 1 time in total.
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Re: Silence : Tue Apr 01, 2014 7:48 pm  
Cassandra wrote:
I did'nt know that John, but if the club staff can't be bothered to walk 100 yards to put one up , what do they expect fans to do
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Re: Silence : Tue Apr 01, 2014 8:01 pm  
To be honest the issue of the Shay notice board not being up to date has been going on for a few years and it's probably the place people look to see who is on next.
I firmly believe having a local paper once a week has massively hit both teams' promotional ability as you no longer have the ability to build the excitement.
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