It's a reflection of the way the game has been run these last 10 years,,, it had the potential to be a great event for many decades to come but though it's had it's moments of brilliance they have failed to build upon it and cement the event. it's been dying a death for the last 5 years or so. For me, we need to concentrate on giving the challenge cup a big boost but also we must promote the game away from the heartlands... how we do that successfully in the longer term god only knows with the small amount of money in the game at the moment..