Highlander wrote:
This is a stadium naming rights deal, yes? Did bartercard name all those stadia? It’s relatively easy for Bradford to make money from this deal as once the first payment lands, then the name goes up. No payment, no naming.
If you think this deal is going to be Bradford getting a huge lump sum up front then you probably need to do a bit more research. I imagine when the statements come out about it there will be very little mention of numbers, when it comes to Bartercard theres usually a very good reason for this.....