I'd obviously prefer Wires to have decent kits than bad ones (the new ones are okay) but we won the 2010 Challenge Cup in an awful one and it didn't bother me too much!
The name is far more important and like you I'm still feeling let down by last year's re-brand because I thought we were going to do what Wakefield just have and we didn't. There won't be another one for a while so that was an opportunity wasted.
I cringe when I see someone call us "Wolves" on here. If I heard anyone say it in real life I'd be gobsmacked. In 19 years it's never happened though.