Re: Shirt Sponsor : Fri Nov 03, 2017 8:41 am
moving on... wrote:
Fly Emirates are apparently back in the picture and confirmed as the sponsor for next year.
That surprises me as they are consolidating their sponsorship spending their yields and profits are tumbling and they face tough competition in the marketplace.
However, they may see RL as a decent return on investment as it’s much cheaper than sponsoring RU regionally and probably reaches just as many potential travellers. The TV ratings are definitely higher for club RL so we may have tempted them that way,