Good. Colonel Sanders is happy, re exposure International RL is happy, re dosh Posters on an RL forum take the moral high ground, re chips being used as advertising
Moral high ground ha ha
The problem with your theory is that if you are relying upon 'chip shops' as your main sponsor then I'd say it becomes difficult to attract other types of sponsors, the bar has been set, birds of a feather and all that, the socio economic group has been fixed and the amount of money and exposure is effectively capped.
Why are we struggling to compete?
BTW I like fish and chips I just don't understand why wanting or aspiring for a Rolex, BMW, Aviva, or Emirates to be associated with the sport and pumping money in is a bad thing, you know like in Tennis, Golf and Rugby Union how much do those guys earn, it's not a case of inverted snobbery is it?
FWIW, i too scoffed (no pun intended) at Bachelor's sponsorship at the time. Now, in a time where (if stories are to be believed) fewer people are watching our sport, I'm grateful for it, so long as we brokered a decent deal for it. Contrast this to the farce that was the Stobart "deal", where THEY got the exposure, and RL got nowt, bar Paul Wellens on the side of a few trailers
Uncle Rico wrote:
Moral high ground ha ha
The problem with your theory is that if you are relying upon 'chip shops' as your main sponsor then I'd say it becomes difficult to attract other types of sponsors, the bar has been set, birds of a feather and all that, the socio economic group has been fixed and the amount of money and exposure is effectively capped.
Why are we struggling to compete?
BTW I like fish and chips I just don't understand why wanting or aspiring for a Rolex, BMW, Aviva, or Emirates to be associated with the sport and pumping money in is a bad thing, you know like in Tennis, Golf and Rugby Union how much do those guys earn, it's not a case of inverted snobbery is it?
I'm not advocating we get chip shops as sponsors, just the best deal for all concerned. Be that a blue chip (again, no pun intended) company, or Mend A loving Hose.
By the way. There's nowt wrong with aspiration. I LOVE IT. But it needs to be taken into context. Rolex love the exposure it gets from golf. Golf gets bums on seats all over the planet. Hence big exposure. RL is watched by a handful of Commonwealth countries and France. It's all relative.
Saying that. There's nowt wrong with Foxy Bingo. Bingo is STILL played by 10's of thousands DAILY, up and down the land. That's big exposure.
Are you sure Maurice Flanagan brokered that deal? He was already well into his eighties at that point and had long since handed over the reigns of EK to Tim Clarke, who hails from the midlands.
I think EK were already involved in a RFL deal for the transport of the national team and warm-weather training in Jebel Ali before they got involved with Warrington, so I’m not sure that involved Sir Maurice, more a cheap marketing opportunity.
Anyway, great if we can keep them but a sponsor like Amazon would be equally as good for the club. No cheap trips to Aus for pre-season training but that hasn’t helped us in the last anyway. We should train with the marines in the Brecon Beacons.
Yes that's the Guy Maurice... Yes he wanted to sponsor Warrington years before but we were tied up with the 10 year stadium naming deal and we likely we agreed a shirt deal with Warrington based Vestas. Bridges were built then and Maurice was head many years after the standard retirement age. It may well had been the successor that you said...but it was Maurice that was influential on a sponsorship deal.
Are you sure Maurice Flanagan brokered that deal? He was already well into his eighties at that point and had long since handed over the reigns of EK to Tim Clarke, who hails from the midlands.
I think EK were already involved in a RFL deal for the transport of the national team and warm-weather training in Jebel Ali before they got involved with Warrington, so I’m not sure that involved Sir Maurice, more a cheap marketing opportunity.
Anyway, great if we can keep them but a sponsor like Amazon would be equally as good for the club. No cheap trips to Aus for pre-season training but that hasn’t helped us in the last anyway. We should train with the marines in the Brecon Beacons.
Yes that's the Guy Maurice... Yes he wanted to sponsor Warrington years before but we were tied up with the 10 year stadium naming deal and we likely we agreed a shirt deal with Warrington based Vestas. Bridges were built then and Maurice was head many years after the standard retirement age. It may well had been the successor that you said...but it was Maurice that was influential on a sponsorship deal.
I couldn't give a stiff one, who's name is on our shirts, as long as the club brokers a commensurate deal, relative to our exposure..
All this Billy Big Biscuits talk of Fly Emirates being our shirt sponsor for the last few years, is merely just trying to goad supporters of rival clubs, saying "our sponsor's name is bigger than yours". I give less than one love, as long as Wire are getting a decent amount of dosh.
We are so far down Fly Emirates food chain, we barely register. Picture the scene. You've just landed @ Manchester after your fortnight in Costa Packet, and the first thing you see before you get to customs, is a 20 foot advert with "Super" Bennie Westwood evading a tackle......nah, thought not. It's going to be Kylian Mbappe scoring for PSG, isn't it.
We're so far off FE's radar, it's untrue. I doubt their CEO has even watched Rugby League, let alone us. Let's just get the best deal possible
I bet Naymar would throw one of his hissy fits if it wasn't a poster of him
The link that Duckie posted alludes to how the deal was brokered. If the District Sales Manager for the North West of England and the Midlands is the person fronting the deal form their side (even if Maurice Flanagan might have had a word in someones ear), plus her quotes about promoting to the "wider north-west region", it looks pretty clear that the NW&Midlands sales department has their marketing budget, and has opted to spend some of it on sponsoring a sports team that has exposure within her area. It looks like a decent bit of business, as she's solely interested in growing the brand and sales within her own territory, and it probably gives decent return for that spend.
Compare that to the Emerates PSG deal press releases, which has quotes from their "Executive vice president of passenger sales worldwide"
I'm under no illusion that the Emerates deal, while a prestigious global brand, and worth a fair chunk of change too, is ultimately, under the hood, no different to any other regional level sponsor, ie Bensons for Beds.
The link that Duckie posted alludes to how the deal was brokered. If the District Sales Manager for the North West of England and the Midlands is the person fronting the deal form their side (even if Maurice Flanagan might have had a word in someones ear), plus her quotes about promoting to the "wider north-west region", it looks pretty clear that the NW&Midlands sales department has their marketing budget, and has opted to spend some of it on sponsoring a sports team that has exposure within her area. It looks like a decent bit of business, as she's solely interested in growing the brand and sales within her own territory, and it probably gives decent return for that spend.
Compare that to the Emerates PSG deal press releases, which has quotes from their "Executive vice president of passenger sales worldwide"
I'm under no illusion that the Emerates deal, while a prestigious global brand, and worth a fair chunk of change too, is ultimately, under the hood, no different to any other regional level sponsor, ie Bensons for Beds.
As Alfie said elsewhere, this deal was a 7 figure sum over four years, so minimum of £1million. The size of it (as Duckie suggested) would surely have taken it well outside the scope of a regional sales office hence the 'Warrington connection', now deceased. I recall it was a major coup for the club at the time and if Emirates have continued their sponsorship I very much doubt it will be at the previous level. Unfortunately.
As Alfie said elsewhere, this deal was a 7 figure sum over four years, so minimum of £1million. The size of it (as Duckie suggested) would surely have taken it well outside the scope of a regional sales office hence the 'Warrington connection', now deceased. I recall it was a major coup for the club at the time and if Emirates have continued their sponsorship I very much doubt it will be at the previous level. Unfortunately.
Emirates have big problems at the moment, so it’s almost certain they won’t be spending such a figure without a guaranteed profile from it. I will be surprised (pleasantly) if they have renewed as I expected them to consolidate their sponsorships to the major stuff. Maybe the crisis manager recently brought in has seen it as a worthy investment as it reaches hundreds of thousands of TV viewers at a reasonable cost compared to club RU.