wire-quin wrote:
Who or what sponsors do Wigan appeal to in the South? Out of curiosity
They are after blue chip and financial. Companies who want national exposure, not local exposure. Probably TV exposure, access to corporate networking, big event schmoozing for their clients etc. The sad thing is Quins RL could have done this, and frankly the Quins name would have opened a few doors, but they blew it. (As an aside the Wigan board suggests one of their London employees is ex Quins RU so quite possibly headhunted by Ian.) I'm not convinced this will work for Wigan but good on them for doing it. I do hope they don't play a Sunday though as Broncos / Skolars will then be hit.
I used to know someone at Slough Jets ice hockey. Slough Trading Estate was on the doorstep and they spent hours trying to get sponsorship. Sadly these firms demanded TV exposure, national and sometimes international exposure. Many would sponsor football etc, even other ice hockey teams when the Elite League was on Sky. A team offering exposure in the local newspaper was irrelevant to them. A lack of money was one reason Slough Jets dropped two levels last season.
