: Wed Jun 17, 2009 8:34 am
Tre Cool wrote:
Stop wasting time and money on cheap marketing gimmicks. Get rid of those miserable loking circus kids who wander about on giant balls not cracking a smile, the silly dancing on the pitch etc. (keep the cheerleaders tho!)
Flyers, ads in papers, ticket deals, car stickers, player promotion....sell the game and the club. Oh and sack whoevers in charge of marketing and all their team, because if we're not careful we could end the season with a worse home average than Celtic who have a shoddy stadium, are in a small town, have no home grown players and are bottom of the league by a mile (and thats not an insult to them, its their year 1).
I did ask for no negative posts TC. Anyway, we do not have a marketing team and haven't for some time, so there's nobody to sack.
The idea of this thread was to get ideas to forward to the club, not lambast them over past failures....of which we all know there are/were many.
So far, we have had:
Connecting with local Students (16+, not just the nippers).
On this point, the Varsity match was well attended. Did we gather any data on that lot?
Flyer/Leflet drops. I agree with this suggestion. I sent an old email to Alison yesterday that Nick C sent us when we did the drops in Brentford thanking us for upping the gates. It does work!!!
Target the Armed forces!
Cracking idea. There used to be a barracks (probably still there) of scouse signallers in Hounslow.
£5 tickets. Now, I am not aware of the club finances and don't want to offer too much unqualified advice on how much to charge, but £5 for Students, TW2 residents and the armed services (possibly NHS staff, the Old Bill, TEACHERS....) would seem like a cracking idea. I also believe that the walk up price for either the North stand or the Jesters sections in the east shoud revert back to the £10 from last year too.
ST Holders should be put in the middle 3 sections of the East (if that remains the Stand of choice) and the 2 sections at ends should be unallocated. This reduces the need for stewards prior to KO to be anywhere apart from checking the ST section.
To add to these great ideas, I would also remove the "gold card" stuff AFTER the game. Instead, I would have the player presentations and interviews just the once. By all means, charge for access to the Jesters bar, but let's get a bit of the community feel back.I also think that the targeting of pubs 20 minutes away by train from Twickenham is a cheap and easy way to raise the profile of the club.
Lastly, I suggested in the off season that the club get FRAMED fixture lists and get one put up in every pub in the area. I was away in December and believe something like this happened, but I haven't seen anything in TW2 this year.
Keep the ideas coming. I will collate them all and get Alison to forward them to Paul B.