: Mon Apr 20, 2009 1:12 pm  

The problem we have is that we don't (in most cases) know who these fans are. I believe that we need to proactively canvas fans for their details at games. Offer a box for 10 as a prize, free tickets, away coach fare paid or something, in exchange for their details. Then we need to ask them for feedback and suggestions.

The volunteers do actively canvas fans, we are at the Quins stand for 2 hours before kick off until 15 minutes before kick off. We do the best we can with relatively few pre game volunteers. We collect names, address's, phone numbers, email address etc etc and then I spend time in the office adding them to the data base. We already have a hospitality box for the 10 winners at the end of the season for the fans who give their information at the stand. This is also advertised at the stand. The reason we stop 15 minutes before kick off is due to the fact we are all volunteers who have purchased season tickets and whilst we want to help the club as much as possible at the end of the day we are volunteers and our main reason for being there is to watch the game.

If anyone would like to volunteer help on a match day it would be really appreciated, we have raffle tickets to sell, try sponsorship, junior player sponsorship, data collection etc etc.

: Mon Apr 20, 2009 2:09 pm  

gutterfax wrote:

5 games into our 13 home matches this year and we are 6,453 down on attendances. (nearly 1,300 a game)

Wigan - 4,158
Warrington -416
Hull FC -200
Catalan -611
HKR - 1,068

Now, lots of possible reasons for this and to be fair, last years goons figure was littered with freebies, so in real terms, we seem to be losing 500 a game on average.
I would think that a fair amount of these are away fans who aren't coming down due to the new long distance games (France and Wales) as well as a smattering of stay away londoners.

The problem we have is that we don't (in most cases) know who these fans are. I believe that we need to proactively canvas fans for their details at games. Offer a box for 10 as a prize, free tickets, away coach fare paid or something, in exchange for their details. Then we need to ask them for feedback and suggestions.
Simply put, the 3 games against Wire, FC and Wigan in 2005 brought us 3,219 more fans (£32k in ticket revenue alone) and as we are now in our 4th year as QRL.....we really need to address this decline before it becomes terminal.

I believe that HKR brought 250 less yesterday than last year, so where have the other 750 fans from last year gone If we were to lose another 750 next year, and HKR bring 250 less again, we will be averaging 2,000 a game by the end of 2010

Whoever planned the fixtures is a tool and we should complain

We've had five games and for each one its clashed with a major sporting event that any casual fan would prefer.

first two games were when England were plaing in the six nations
Third clashed with an England world cup qualifier
fourth the grand national and yesterday was the FA Cup semi final

: Mon Apr 20, 2009 2:15 pm  

gutterfax wrote:

5 games into our 13 home matches this year and we are 6,453 down on attendances. (nearly 1,300 a game)

Wigan - 4,158
Warrington -416
Hull FC -200
Catalan -611
HKR - 1,068

Now, lots of possible reasons for this and to be fair, last years goons figure was littered with freebies, so in real terms, we seem to be losing 500 a game on average.
I would think that a fair amount of these are away fans who aren't coming down due to the new long distance games (France and Wales) as well as a smattering of stay away londoners.

The problem we have is that we don't (in most cases) know who these fans are. I believe that we need to proactively canvas fans for their details at games. Offer a box for 10 as a prize, free tickets, away coach fare paid or something, in exchange for their details. Then we need to ask them for feedback and suggestions.
Simply put, the 3 games against Wire, FC and Wigan in 2005 brought us 3,219 more fans (£32k in ticket revenue alone) and as we are now in our 4th year as QRL.....we really need to address this decline before it becomes terminal.

I believe that HKR brought 250 less yesterday than last year, so where have the other 750 fans from last year gone If we were to lose another 750 next year, and HKR bring 250 less again, we will be averaging 2,000 a game by the end of 2010

I think you are right with your estimate of 500 ish, sadly though I think this probably includes more that a smatering of 'stay away londoners'. The club seems to be making a good job of alianating fans, for one reason and another, probably since returning to the stoop.

As was stated on another thread somewhere, the club should be actively targeting these former season ticket holders and others, that no longer attend.

Obviously those that turn up on the gate and pay cash cannot be tracked other than by the means suggested by getting them to fill out forms for competitions etc.

But the club should have data (including from Bronco's days) on those that have held season tickets and those that have purchased online, over the phone etc.

These 'lapsed' supporters would seem an obvious target to try and get to return, some never will of course but I would imagine the reasons are many and with a bit of cujouling many would.

Of course the data from the Broncos days may not have been 'uploaded' into the current CRM system (if they have one) and even if it has 'lapsed' supporters may not be obvious or one of the reports available to staff.

With that said and if the club want to do something about this, then I will happily offer my services to the club 'gratis' to analyse any/all sources of data and produce a report on this for them to act on.

I will not justify myself on here with regard to my credentials to do this, but will happily do so to any memeber of Quins RL should they want to take me up on this offer.

: Mon Apr 20, 2009 2:17 pm  

Darthchris wrote:

Whoever planned the fixtures is a tool and we should complain

We've had five games and for each one its clashed with a major sporting event that any casual fan would prefer.

first two games were when England were plaing in the six nations
Third clashed with an England world cup qualifier
fourth the grand national and yesterday was the FA Cup semi final

There is always going to be some kind of clash in London, hard to avoid in a city of 7.5 million with all the events that go on, but the size in itself should be of benefit to the club.

: Mon Apr 20, 2009 2:17 pm  

Briali1 wrote:

The reason we stop 15 minutes before kick off is due to the fact we are all volunteers who have purchased season tickets and whilst we want to help the club as much as possible at the end of the day we are volunteers and our main reason for being there is to watch the game.

selfish.....purely selfish
Seriously though, although the volunteers group do this at the moment, I have to say it is not their job. £,000's of £'s are going to be raised this year by the group and to be fair, they seem like the most pro-active people at the club.
I would really like to see every ticket purchaser "on the day" given an online voucher to be redeemed for 1 further future online purchase. That way, we know they have attended 2 games and can ask them for feedback for a further 3rd game voucher...........etc etc etc....
We are told (and I understand) that this is year 1, but we need action now and not just from the volunteers.

: Mon Apr 20, 2009 2:56 pm  

nnl01 wrote:

There is always going to be some kind of clash in London, hard to avoid in a city of 7.5 million with all the events that go on, but the size in itself should be of benefit to the club.

There are only a few big games, it isn't hard to schedule Wigan, Leeds and Saints so they don't clash with a big event and not on Sky.

: Mon Apr 20, 2009 3:40 pm  

Big Graeme wrote:

There are only a few big games, it isn't hard to schedule Wigan, Leeds and Saints so they don't clash with a big event and not on Sky.

Well apart from the clashes that have already been pointed out, and those that argue about football/speedway and other clashes.

In London once the regular football season is finished there are to come 10 days of ashes cricket and two England games, add to that F1 (on tv). 20/20 World Cup (on tv), the rest fo the ashes (on tv). All the myriad 'smaller' sports. Not to mention the gigs that will take place in the capital over the summer..... I don't think it is that easy to 'not' clash with a big event either in London or on TV.

: Mon Apr 20, 2009 3:45 pm  

I would really like to see every ticket purchaser "on the day" given an online voucher to be redeemed for 1 further future online purchase. That way, we know they have attended 2 games and can ask them for feedback for a further 3rd game voucher...........etc etc etc....

I agree. This was done the last time we were at the Stoop. Each game you attended you went to the kiosk and got a card stamped, after so many stamps you were given a free T shirt and other such freebies. It was good for new supporters buying tickets as after a few weeks they could sport the club colours at no extra cost to themselves. Many of these people came back the next season as a season ticket holder. Does anyone else on here remember the rugby ball kiosk inside Gate 2 where the event took place. Wonder where that kiosk ended up, in a shed or on the tip

: Mon Apr 20, 2009 3:51 pm  

Briali1 wrote:

IWonder where that kiosk ended up, in a shed or on the tip

Niether.....it's the refs changing room at Caravan park now
Bus has 20 already..BTW

: Mon Apr 20, 2009 3:52 pm  

Where is the bus advertised GF? edited

Seen it now-Doh(at the top for those who haven't)