Latest Help from the RU Marketing Team!!

: Fri Jun 12, 2009 4:17 pm

Bagdad Yaha wrote:

Marketing Ideas by me:

* Take a game on "Tour" in London like Celtic are. I'd like to see QRL play at other London grounds to help publicity and with a good marketing push in that area then (hopefully) people will turn up. Maybe a game back at Brentford to try and get the locals interested again, QPR to try and attract the antipodeans in plus families up North can travel down (Mother/Daughter in Westfield Centre and Father/Son at the game) and into areas with developing teams e.g. Crystal Palace (can get media attention at S.London Storm, Greenwich etc) and East London maybe Leyton Orient for all the Essex fans and its closeness to transport, the shops etc.

To be honest, considering we've played home matches at Fulham FC, Chelsea FC, Chiswick, Kingstonian FC, Hendon FC, Barnet Copthall, Griffin Park, The Valley etc etc over the years, there's not many other places in London where we haven't played, so I'm not sure that this will do any good.

* A London Rugby League Heritage Day. Cheap tickets, cheap booze, introduction of a few real ales and a cracking history of RL in the capital with old shirts, memorabilia, ex-players, Q&A sessions with ex-players/current players etc.

We've already had one this year - organised by London Skolars.

* "Australia Day" or "Kiwi Day" where we aim the day at RL loving Aussies/Kiwis with traditional foods, drinks etc plus traditional dances for the Kiwis.

Already doing it this year as part of the "Summer At The Stoop" theme.

* "£2 off your next visit" scheme for first-timers. After the inability of the club to contact those who came for free to the Wakey game to offer them reduced rate tickets to the Celtic Crusaders game, it's unlikely that the club could get that idea right.