Untapped Market : Wed Apr 22, 2015 9:18 pm
With Keighley as a town having such a high Asian population and being on the doorstep of the ground why not try tap into that market.Why not try a pre match kabaddi mini tournament every second home game.
Some kind of deal could be struck with local groups etc.
Give them some incentives and with a bit of luck could attract sponsorship to the club through Asian businesses etc.
Restraunts in town advertising in the program ( discount voucher) and maybe advertising boards.
What is there to lose the potential is massive.