Basic marketing : Thu May 09, 2013 2:34 pm
Hello Trouble! wrote:
If you'd like, I will start posting the 19 man squad each week if I can get my hands on it.
As part of the club's marketing effort, the 19 man squad should, as soon as known for each match, be issued as a press release (Keighley News, Craven Herald, Telegraph & Argus, Evening Post etc) as well as posted on all relevant websites etc.
A simple e-mail template to all relevant media organisations would allow snippets of Cougar news (teams, results with teams & scorers & attendance for matches (inc U20's), signings ( ) etc to be issued regularly. Once these organisations get to feel they can rely on a regular feed of news from Cougar Park , they'll start using it.