I wouldn't knock KF for wanting to build a better match day experience. RL has traditionally been crap in terms of marketing and promotion and there have been noticeable improvements. I didn't like all the childish winding up other teams on social media but when you go past that and look at the content the club puts out on youtube and twitter it is good. We look like a professional organisation that connects with fans now. So KF obviously has some good ideas and he has put together some good teams off the field. As CW8 noted some of the gimmicks are a bit naff and make us look 'small time' again.
I think there needs to be a refocusing on the quality of rugby that's on the field, not only in terms of wins/losses but the style of play. One of the great opportunities to market Wire is actually because we haven't won the Championship for so many decades. 'Chasing the dream' is a powerful way to get people excited, as long as you have a credible chance of winning. Think of the excitement around Liverpool as Klopp got them closer and closer to winning the title year on year, or 3 decades earlier the same happening at United with Ferguson ending United's title drought.
In recent years, we've been 'chasing the dream' in quite a boring way. Basically being a team that isn't exciting to watch...that kind of hangs around 'there or thereabouts' and hopes that we'll make the playoffs and that one year maybe things will go our way in the playoffs. Cas had that one year in 2017 where they chased the dream in an exciting way for their fans - the style of rugby that Cas side were playing was electric, they had some storming wins, it got the whole town buzzing because they could see that Cas team as credible GF winners, not just hoping things would work out in the playoffs.
We've made a good appointment in Powell, really we need to back him up with the type of fast, exciting strike players that can complement that. Possibly we've hamstrung ourselves now by tying up big money in guys like King, Williams and Widdop who aren't that type of player.
Back to assessing KF though, when you're the man at the top you are accountable for the overall performance of the club. The years when Gatcliffe was here (2001 to 2014) saw huge steps forward taken on and off the field. Under Draper and KF it has been one of hitting a plateau, although we should acknowledge the CC win in 2019, so credit both Price and KF for that.